Find out how unconventional methods are changing the game for men’s health! From pregnancy tests to car analogies, these innovative campaigns are breaking down barriers and promoting wellness. Don’t miss our latest edition of ABBOVE for insights on how to create engaging and effective marketing for men’s health.
This week’s edition explores how unconventional channels can be leveraged to deliver powerful health messages. We brought three campaigns that transformed nails into platforms for promoting self-breast exams, detecting skin cancer, and even reimagining surgical procedures. Discover how these campaigns have redefined health communication and inspired innovative approaches to engaging audiences.
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