Tag: Analogy
Reframing the Conversation: Shifting Perceptions of Vaccination
From seasonal threats to a looming shingles risk, in this edition we feature campaigns that show how innovative strategies can boost vaccination rates and protect public health, by putting the patient at the center of their communication. #ShinglesAwareness #VaccineEducation #PublicHealth
marcello_magalhaes
The Power of Polish: Innovative Campaigns Using Nails for Health Awareness
This week’s edition explores how unconventional channels can be leveraged to deliver powerful health messages. We brought three campaigns that transformed nails into platforms for promoting self-breast exams, detecting skin cancer, and even reimagining surgical procedures. Discover how these campaigns have redefined health communication and inspired innovative approaches to engaging audiences.
#healthawareness #marketinginsights #inspiration
marcello_magalhaes
Beyond the Wait: Innovative Approaches to Organ Donation
This week’s edition allows us to learn from groundbreaking case studies that have revolutionized the way we approach organ donation. From leveraging technology to understanding cultural nuances, these examples offer invaluable insights for marketers seeking to create impactful campaigns. Uncover the secrets to building emotional connections, driving behavior change, and ultimately saving lives.
marcello_magalhaes
Type Talks: How Fonts Can Make a World of Difference in Healthcare
Beyond aesthetics, fonts hold surprising power in healthcare marketing.
Explore how campaigns used typefaces to raise awareness for health issues,
promote inclusivity for diverse audiences, and even spark design innovation.
Learn how strategic font choices can elevate your communication and patient engagement in our weekly edition! #healthcaremarketing #typography #patientcentricity #innovation #accessibility
marcello_magalhaes