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Health Awareness Sparks Conversation Patient Centric

A Touch of Flu (UK)

Immersive experiment visually reveals the spread of flu germs among kids.

Melody of Relief (Argentina)

Exploring physical and emotional relief in an immersive brand activation.

The Messenger (US)

Kidney Disease with Spectacular Results.

Beware What You Share (New Zealand)

Sanofi’s disgustingly successful campaign aimed to 18-25 in New Zealand encourage vaccination.

INVISIBLES (SPAIN)

Make visible all the lives behind Spinal Muscular Atrophy (SMA), a highly disabling disease.

THE MOST BEAUTIFUL SOUND (US)

The first-ever sound of cancer cells being destroyed captured to create ‘The
Most Beautiful Sound’.

PICTURE THE DAYS AHEAD (Europe)

Artwork make patients visualize the advances of myeloma treatment and their life
extent.

IT TAKES TWO – KIDNEY DISEASE (US)

In order to emphasize the importance of testing and early diagnosis for kidney disease, particularly in patients with type 2 diabetes or high blood pressure, music videos with a remixed version of the rap classic “It Takes Two” were created by musician Rob Base.

marcello_magalhaes

May 17May 23

POOP SHOULD NEVER FEEL PAINFUL (US)

Catchy song, nice illustrations, and funny analogies help the company grow while talking about #2

marcello_magalhaes

May 17May 17